SEO

Seo - search engine optimization

Wednesday, April 12, 2006

SEO - Basic advice

Basic SEO advice (What anyone could do for their websites)

While this document will not guarantee top placement for you in
any search engines, it will increase your chances to be included
in the relevant results. Consider the information below to be
subjective advice, and advice only, which have been assembled
based on both experience and research. Please note that all
search engine technologies are constantly evolving, rendering
only month-old tricks to deceive their methods useless. The only
way to keep your website at a proper place of search results is
- as general it sounds - providing content that people are both
interested in and are looking for.

In general, search engines have been designed by people who are
skilled at gathering, storing and analyzing data, programmers,
mathematicians and other talented people with innovative ideas.
However in the age when nearly anyone in the free world can
access the internet, the ratio of people used to handling raw
information have rapidly decreased. In other words, most people
do not think about information the way search engine designers
would.

Search engine optimization ( SEO ) is the bridge over the gap,
it is to bring people with average computer skills, and the
information they look for together. It overlaps the sometimes
still too mathematics-based search engine technology, and takes
you a step closer to your target audience. SEO should be about
examining how people are looking up information on the web, and
not how you may trick them into visiting your website.

1.: Choosing your Keywords
A research done by Entireweb 31% of people enter 2 word phrases into search engines, 25% of all users look for 3 word combinations and only about 19% of them try their luck with only a single word. Do not choose a keyword to optimize your site for that you don't have the slightest chance of ranking good with because of the fierce competition.
Do not choose a keyword that nobody looks for. Do not choose a keyword that does not
relate strongly enough to your content.
Only use generally popular keywords if you do not need targeted traffic. Do not use words that may get your site filtered or banned from search engines. Do not use images with filenames or ALT tags ( Alt attributes of IMG tag ) that may get your site filtered or banned from search engines. Only use dynamic pages when the functionality demands it.
Use lots of relevant content, well laid out into separate pages. For best results optimize one page for one keyword.
Do not post half-finished sites.

2.: Just a sample of HTML Content 2.1.:
meta name="Keywords" content="Books, Library, Author, Authors, Title, Titles, Out of print, Old Books, Rare Books, Online Library"
meta name="Description" content="Online Library is a collection of rare or out of print books. Search by author, title, or content.

Well, you do not have to know about HTML code or else with the softwares offered by one of the best Search Engines Optimization companies in the Web, I mean www.Scrubtheweb.com where you will find the following tools:

- Meta Tag Help
- Free Meta Tag Analyzer
- Free Sear Engine Optimization
- Free Meta Tag Optimizer
- Keyword Density Analyzer
- Web Page Analyzer

There's More! Membership now includes an online step-by-step tutorial on building a search engine friendly and fully optimized Web page from the ground up that even the novice user with NO HTML experience can follow. In addition we provide an online FRAMES tutorial to help you optimized those framed Web sites as well. To become a member at this special discount all you have to do is to click on here

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